What the £997 AI Audit actually returned

Pain

Customer Success team drowning in onboarding tickets, churn rising for cohorts past month 3.

Intervention

Audit mapped 7 automation candidates. Top-ranked: onboarding triage with LLM-classified intent + Slack routing to the right CSM in <5 min.

Outcome at 90 days

Average first-response time fell from 4.2 hours to 11 minutes. Three CSMs reclaimed ~18 hours/week each. Month-3 churn dropped from 6.1% to 3.4% on the next two cohorts.

Pain

Paid ads CAC up 38% YoY; replenishment-driven SKUs treated identically to one-time buys in retargeting.

Intervention

Audit identified RFM-segmented retargeting + LLM-personalised replenishment emails on the existing ESP. No new tooling.

Outcome at 90 days

Email-attributed revenue up 31% in 8 weeks. Blended CAC fell £19. Replenishment cohort lifted repurchase rate from 22% to 34%.

Pain

Proposal turnaround 4–7 days; partners spending Friday nights on first drafts.

Intervention

Audit prescribed proposal-draft assistant trained on past wins, with a clause library and one-click variance flagging.

Outcome at 90 days

Proposal cycle down to ~6 hours. Win rate up from 24% to 31% (statistically significant after 47 proposals). Partner hours redirected to billable client work.

Pain

Reporting team writing 240+ client decks/month manually; junior staff burnout, senior staff QA-only.

Intervention

Audit prioritised a deck-generation pipeline pulling from GA4 + Meta + the agency's project tracker, with human-in-the-loop QA.

Outcome at 90 days

Deck assembly time fell from 3.2 hours to 24 minutes. Two FTE redeployed from production to strategy. Client NPS rose from 38 to 51.

Pain

Dispatch coordinators routing manually; weekend overtime spiralling; on-time-in-full slipping toward 88%.

Intervention

Audit recommended an LLM-assisted exception handler on top of the existing TMS — auto-resolving 60% of edge cases that previously hit a human queue.

Outcome at 90 days

Weekend overtime hours down 41%. OTIF recovered to 95.7%. One coordinator role redirected from firefighting to network optimisation.

Ranked by 90-day ROI

Every opportunity surfaced in the audit is scored on expected return, implementation effort, and time-to-value. The roadmap is sorted top-down so your team always knows what to ship next week.

Measured on your own data

We do not estimate against industry benchmarks. We pull from your CRM, ESP, ad accounts, helpdesk and project tooling so the £ figures in the audit are calibrated to your real revenue, cost base, and team capacity.

Conservative, defensible numbers

The figures above are mid-range. We deliberately publish the cautious end so a finance director can defend the case to a board without needing to caveat optimistic projections.